A highly readable mystery-dispelling introduction for entrepreneurs to the world of accounting.

ENTREPRENUMBERS

THE SURPRISINGLY SIMPLE PATH TO FINANCIAL CLARITY

An accountant proposes a new vision of his profession for the 21st century.

“Imagine how much better your business would be if you understood with perfect clarity all of the stories buried inside your financial statements and you could make decisions based on sound financial data, not just a hunch,” writes Sheinin in his nonfiction debut. “Also imagine if you could do that intuitively and quickly, without having to dig into the details of your financial statements.” Sheinin, drawing on his 20 years as a CPA and as founder of Shift Financial Insights, seeks in these pages to declutter and streamline the conversation between accountants and entrepreneurs, maintaining that his profession has largely failed entrepreneurs. “We have been handing them financial statements in our language, the language we went to school for several years to learn, expecting them to know what to do with it,” he writes. “They don’t, and they never will.” Sheinin lays out the accounting basics for the entrepreneurial reader, explaining the rudiments of how to read accounting charts and graphs and how to follow accounting processes (he also periodically addresses advice directly to other accountants). Some of his advice is fairly commonplace, involving basic tips like “don’t lose sight of the big picture.” But most of the book consists of clearly expressed explanations that could be invaluable to any reader who lacks an accounting background or who has one but could use a refresher course (or is wondering how to explain vital concepts to accounting clients). Sheinin is an able, enthusiastic guide to his financial craft, slowly increasing the complexity of the material he covers as he layers the information from simple to advanced, giving entrepreneurs parallel paths depending on their circumstances. Entrepreneurs, bookkeepers, and business owners of all kinds will get a good deal of use out of Sheinin’s insights.

A highly readable mystery-dispelling introduction for entrepreneurs to the world of accounting.

Pub Date: Feb. 14, 2020

ISBN: 978-1-5445-0418-6

Page Count: 260

Publisher: Lioncrest Publishing

Review Posted Online: March 23, 2020

Kirkus Reviews Issue: May 1, 2020

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Gucci demonstrates all the bravado and ferocious self-confidence that he counsels—and the photos are a nice bonus.

THE GUCCI MANE GUIDE TO GREATNESS

A hip-hop star who went on his first international tour wearing an ankle monitor explains how to succeed.

“The words you are about to read can help you,” writes Gucci. “That’s because there is truth in them. These are words of wisdom, like the Bible and its proverbs.” Unquestionably, Gucci likes to aim high, as many of his proverbs attest: “Stop Underestimating Yourself”; “Whatever You’re Thinking, Think Bigger”; “Nobody Cares. Work Harder”; “When They Sleep, I’m Grinding”; “Do More, Get More.” And never forget, “Women Are Brilliant.” Gucci not only shares his recipes for success. As in a cookbook that shows pictures of the end result, the author includes dozens of dazzling photos of himself and his beautiful wife, among them a series on his surprise wedding proposal at an Atlanta Hawks game. After the success of his bestselling debut, The Autobiography of Gucci Mane, Gucci has realized there is money to be made in the book business. In addition to the Bible, he has his eye on Malcolm Gladwell and his reported $5 million advances. While he is “cool with Malcolm Gladwell being more celebrated than me as an author…the difference between Malcolm Gladwell and me is that I’m going to make more money because I’m going to make so many books for my following….You can enjoy this book or not, but I’m going to make my fifty-second book, my hundred and eighth book.” Many readers will hope that one of them will be a diet book, as the 100-plus pounds Gucci has lost and kept off are a frequent topic—alas, he doesn’t reveal his weight loss secrets here. Until the next book, try to live the Gucci Mane way. “Avoid lazy and miserable people,” and “Find something to be excited about every day.”

Gucci demonstrates all the bravado and ferocious self-confidence that he counsels—and the photos are a nice bonus.

Pub Date: Oct. 13, 2020

ISBN: 978-1-982146-78-8

Page Count: 272

Publisher: Simon & Schuster

Review Posted Online: Sept. 10, 2020

Kirkus Reviews Issue: Oct. 1, 2020

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A timely, vividly realized reminder to slow down and harness the restorative wonders of serenity.

STILLNESS IS THE KEY

An exploration of the importance of clarity through calmness in an increasingly fast-paced world.

Austin-based speaker and strategist Holiday (Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue, 2018, etc.) believes in downshifting one’s life and activities in order to fully grasp the wonder of stillness. He bolsters this theory with a wide array of perspectives—some based on ancient wisdom (one of the author’s specialties), others more modern—all with the intent to direct readers toward the essential importance of stillness and its “attainable path to enlightenment and excellence, greatness and happiness, performance as well as presence.” Readers will be encouraged by Holiday’s insistence that his methods are within anyone’s grasp. He acknowledges that this rare and coveted calm is already inside each of us, but it’s been worn down by the hustle of busy lives and distractions. Recognizing that this goal requires immense personal discipline, the author draws on the representational histories of John F. Kennedy, Buddha, Tiger Woods, Fred Rogers, Leonardo da Vinci, and many other creative thinkers and scholarly, scientific texts. These examples demonstrate how others have evolved past the noise of modern life and into the solitude of productive thought and cleansing tranquility. Holiday splits his accessible, empowering, and sporadically meandering narrative into a three-part “timeless trinity of mind, body, soul—the head, the heart, the human body.” He juxtaposes Stoic philosopher Seneca’s internal reflection and wisdom against Donald Trump’s egocentric existence, with much of his time spent “in his bathrobe, ranting about the news.” Holiday stresses that while contemporary life is filled with a dizzying variety of “competing priorities and beliefs,” the frenzy can be quelled and serenity maintained through a deliberative calming of the mind and body. The author shows how “stillness is what aims the arrow,” fostering focus, internal harmony, and the kind of holistic self-examination necessary for optimal contentment and mind-body centeredness. Throughout the narrative, he promotes that concept mindfully and convincingly.

A timely, vividly realized reminder to slow down and harness the restorative wonders of serenity.

Pub Date: Oct. 1, 2019

ISBN: 978-0-525-53858-5

Page Count: 288

Publisher: Portfolio

Review Posted Online: July 21, 2019

Kirkus Reviews Issue: Aug. 15, 2019

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